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	<title>Sterling Insights</title>
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	<description>Facilitating insight, vision &#38; transformation for sustainable prosperity.  Sterling Insights is a strategic planning consulting firm for companies and communities. We help management develop innovative strategies and address strategic plan implementation challenges through effective change management and organization development.</description>
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		<title>A Pattern Language (How To Create Places That are &#8220;Alive&#8221;) &#8211; Christopher Alexander</title>
		<link>http://www.sterlinginsights.com/insights/latest-insights/pattern-language-christopher-alexander</link>
		<comments>http://www.sterlinginsights.com/insights/latest-insights/pattern-language-christopher-alexander#comments</comments>
		<pubDate>Tue, 13 Sep 2011 04:48:46 +0000</pubDate>
		<dc:creator>RitaSterling</dc:creator>
				<category><![CDATA[Latest Insights]]></category>

		<guid isPermaLink="false">http://www.sterlinginsights.com/?p=2387</guid>
		<description><![CDATA[WHO IS CHRISTOPHER ALEXANDER? http://www.patternlanguage.com/leveltwo/ca.htm WHAT IS A &#8220;PATTERN LANGUAGE&#8221;? A Pattern Language: Towns, Buildings, Construction is a 1977 book on architecture, urban design, and community livability. It was authored by Christopher Alexander, Sara Ishikawa and Murray Silverstein of the Center for Environmental Structure of Berkeley, California, with writing credits also to Max Jacobson, Ingrid [...]]]></description>
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		<title>Permaculture (How to Design Systems for Sustainable, Community Living) &#8211; Bill Mollison</title>
		<link>http://www.sterlinginsights.com/insights/latest-insights/permaculture-bill-mollison</link>
		<comments>http://www.sterlinginsights.com/insights/latest-insights/permaculture-bill-mollison#comments</comments>
		<pubDate>Tue, 13 Sep 2011 03:44:20 +0000</pubDate>
		<dc:creator>RitaSterling</dc:creator>
				<category><![CDATA[Latest Insights]]></category>

		<guid isPermaLink="false">http://www.sterlinginsights.com/?p=2377</guid>
		<description><![CDATA[WHAT IS PERMACULTURE? Permaculture (permanent agriculture/culture) is the use of Ecology as the basis for designing integrated systems of food production, housing, technology, &#38; community development. The objective is to produce an efficient, low-maintenance, productive integration of plants, structures &#38; people, to obtain on-site stability &#38; food self-sufficiency in the smallest practical area. See also: [...]]]></description>
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		<title>Guns, Germs and Steel &#8211; Understanding the Roots of Global Inequality</title>
		<link>http://www.sterlinginsights.com/insights/latest-insights/guns-germs-and-steel-understanding-the-roots-of-global-inequality</link>
		<comments>http://www.sterlinginsights.com/insights/latest-insights/guns-germs-and-steel-understanding-the-roots-of-global-inequality#comments</comments>
		<pubDate>Tue, 13 Sep 2011 03:11:40 +0000</pubDate>
		<dc:creator>RitaSterling</dc:creator>
				<category><![CDATA[Latest Insights]]></category>

		<guid isPermaLink="false">http://www.sterlinginsights.com/?p=2373</guid>
		<description><![CDATA[The following set of videos are based on Jared Diamond&#8217;s Pulitzer Prize-winning book of the same name, Guns, Germs and Steel which traces humanity&#8217;s journey over the last 13,000 years – from the dawn of farming at the end of the last Ice Age to the realities of life in the twenty-first century.  Inspired by [...]]]></description>
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		<title>CASE: Small Town Revitalization &#8211; Alpine, CA  2004 to-date</title>
		<link>http://www.sterlinginsights.com/featured-client/case-small-town-revitalization-alpine-ca-2004-to-date</link>
		<comments>http://www.sterlinginsights.com/featured-client/case-small-town-revitalization-alpine-ca-2004-to-date#comments</comments>
		<pubDate>Mon, 04 Apr 2011 04:43:47 +0000</pubDate>
		<dc:creator>RitaSterling</dc:creator>
				<category><![CDATA[Featured Client]]></category>

		<guid isPermaLink="false">http://www.sterlinginsights.com/?p=2365</guid>
		<description><![CDATA[Overview:  In 2004, six months after the Cedar Wildfire, County Supervisor Dianne Jacob, launched a “Revitalization” effort in Alpine, CA. In support, Sterling Insights, volunteered to design and facilitate an inclusive community engagement process that ultimately generated Alpine’s first community authored vision and set of strategic priorities. Vision elements have continued to be implemented ever [...]]]></description>
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		<title>CASE: San Diego County Regional Airport Authority Board Retreat February 2009</title>
		<link>http://www.sterlinginsights.com/featured-client/case-san-diego-county-regional-airport-authority-board-retreat-february-2009</link>
		<comments>http://www.sterlinginsights.com/featured-client/case-san-diego-county-regional-airport-authority-board-retreat-february-2009#comments</comments>
		<pubDate>Mon, 04 Apr 2011 04:28:42 +0000</pubDate>
		<dc:creator>RitaSterling</dc:creator>
				<category><![CDATA[Featured Client]]></category>

		<guid isPermaLink="false">http://www.sterlinginsights.com/?p=2358</guid>
		<description><![CDATA[Overview:  The board and staff of the San Diego County Regional Airport Authority Board wanted to improve their working relationships and cultivate shared a vision for the organization and the future of the airport. Toward these ends, the board held a retreat that included presentations by experts on the trends affecting the air travel/freight industry, [...]]]></description>
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		<title>Case: Carlsbad, CA &#8211; “Connecting Community, Place &amp; Spirit”</title>
		<link>http://www.sterlinginsights.com/featured-client/case-carlsbad-ca-%e2%80%9cconnecting-community-place-spirit%e2%80%9d</link>
		<comments>http://www.sterlinginsights.com/featured-client/case-carlsbad-ca-%e2%80%9cconnecting-community-place-spirit%e2%80%9d#comments</comments>
		<pubDate>Mon, 04 Apr 2011 04:14:50 +0000</pubDate>
		<dc:creator>RitaSterling</dc:creator>
				<category><![CDATA[Featured Client]]></category>

		<guid isPermaLink="false">http://www.sterlinginsights.com/?p=2345</guid>
		<description><![CDATA[Overview: The Connecting Community Place &#38; Spirit (CCPS) program sponsored by the City of Carlsbad included three major movements over a 3 year period from 2003 through 2005. First, a “learning conference” (2003) was run to explore what the community wanted Carlsbad to become by 2050 and to gather ideas for a new Civic Center [...]]]></description>
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		<title>Market Segmentation</title>
		<link>http://www.sterlinginsights.com/uncategorized/market-segmentation</link>
		<comments>http://www.sterlinginsights.com/uncategorized/market-segmentation#comments</comments>
		<pubDate>Sun, 03 Apr 2011 21:14:23 +0000</pubDate>
		<dc:creator>RitaSterling</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.sterlinginsights.com/?p=2340</guid>
		<description><![CDATA[Part of a company&#8217;s overall strategic plan, and a critical component, is the marketing plan which includes the identification of target markets.  One of the best websites I have found that talks about market segmentation in a straight-forward, comprehensive and easy-to-understand way is: http://www.strategicmarketsegmentation.com.  The author of this site is Linda P. Morton. Here are [...]]]></description>
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		<title>The Future is Getting Ready For You, Are You Getting Ready for the Future?</title>
		<link>http://www.sterlinginsights.com/resources/trends/the-future-is-getting-ready-for-you-are-you-getting-ready-for-the-future</link>
		<comments>http://www.sterlinginsights.com/resources/trends/the-future-is-getting-ready-for-you-are-you-getting-ready-for-the-future#comments</comments>
		<pubDate>Thu, 10 Mar 2011 22:06:55 +0000</pubDate>
		<dc:creator>RitaSterling</dc:creator>
				<category><![CDATA[Trends]]></category>
		<category><![CDATA[What Might The Future Hold]]></category>

		<guid isPermaLink="false">http://www.sterlinginsights.com/?p=2326</guid>
		<description><![CDATA[The Future is getting ready for you as you will see in this video made by Corning. Even though it is essentially an ad for Corning Glass, it is very informative about work and home technology of the near future. One of the ways to get ready for radical change in the future is by [...]]]></description>
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		<title>John Petersen &#8211; Pressing Issues &amp; Impacts</title>
		<link>http://www.sterlinginsights.com/insights/what-might-the-future-hold/john-petersen-pressing-issues-impacts</link>
		<comments>http://www.sterlinginsights.com/insights/what-might-the-future-hold/john-petersen-pressing-issues-impacts#comments</comments>
		<pubDate>Sat, 29 Jan 2011 00:48:39 +0000</pubDate>
		<dc:creator>RitaSterling</dc:creator>
				<category><![CDATA[State of the World]]></category>
		<category><![CDATA[What Might The Future Hold]]></category>

		<guid isPermaLink="false">http://www.sterlinginsights.com/?p=2305</guid>
		<description><![CDATA[In John Petersen&#8217;s book, &#8220;A Vision for 2012, Planning for Extraordinary Change&#8221;, John discusses many pressing issues and on page 90 he summarizes the most pressing issues and their impacts.  Check these out below and buy his book to learn more:   (click on image to enlarge) And a few of the many recommendations for preparing for [...]]]></description>
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		<title>Peter Schwartz</title>
		<link>http://www.sterlinginsights.com/insights/what-might-the-future-hold/peter-schwartz</link>
		<comments>http://www.sterlinginsights.com/insights/what-might-the-future-hold/peter-schwartz#comments</comments>
		<pubDate>Thu, 16 Dec 2010 17:58:32 +0000</pubDate>
		<dc:creator>RitaSterling</dc:creator>
				<category><![CDATA[State of the World]]></category>
		<category><![CDATA[What Might The Future Hold]]></category>
		<category><![CDATA[Who We See as Credible]]></category>

		<guid isPermaLink="false">http://www.sterlinginsights.com/?p=2289</guid>
		<description><![CDATA[Peter Schwartz is a cofounder and chairman of Global Business Network, a Monitor Group Company. GBN is the world’s foremost consultancy in scenario thinking, strategic conversation, and futures research. Peter is an internationally renowned futurist, business strategist and Founder of GBN. He is one of the world’s leading practitioners of scenario planning, working with corporations, [...]]]></description>
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